Powdered Cellulose: Why is There Wood Pulp in Your Dog's Food?

"Weight Management" foods often use Cellulose to bulk up the bag. Discover the truth about this wood-derived filler.

Why is there "fiber" from trees in your dog's food?

The Reveal: Listed often as "Powdered Cellulose," this is essentially refined wood pulp or plant fibers. It’s used in "Weight Management" or "Lite" foods to make the dog feel full without adding calories. It has zero nutritional value and is one of the cheapest fillers in the industry.

The Standard: If your dog needs fiber, look for Pumpkin, Miscanthus Grass, or Apple Pomace.